Instagram public accounts with lower than 1,000 followers can now not go reside

Instagram is now not permitting public accounts to go reside if they’ve lower than 1,000 followers. Customers have been reporting over the previous few days that their accounts aren’t eligible for Reside broadcast on the app anymore. “We modified the necessities to make use of this function,” reads the notice that pops up when individuals attempt to host a livestream broadcast to their followers. “Solely public accounts with 1,000 followers or extra will be capable to create reside movies.” Now Meta has confirmed the brand new eligibility requirement to Engadget.

The corporate informed us that it began implementing the brand new rule with a purpose to be certain that it is offering one of the best expertise for creators that host Reside broadcasts and that it is driving enhancements within the function’s total utilization expertise. It did not make clear why Instagram will not be capable to present one of the best expertise if customers with under 1,000 followers can livestream, as effectively.

Meta additionally informed us that the brand new requirement applies not simply to public, but additionally to non-public accounts. Nevertheless, the change has solely began rolling out to non-public accounts, which is probably going why its discover states that solely public accounts with 1,000 followers or extra can go Reside for now. That seemingly means Instagram is killing the flexibility to do livestreams for up to three close friends solely, which was a function the platform launched in 2024.